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Choose to ReUse


How can the simple action ‘Choose to ReUse’ save the planet?

Environmentalist Tim Silverwood believes that if more people choose reusable products instead of single use disposable products we can drastically reduce greenhouse emissions, conserve precious water supplies, decrease the need for fossil fuel extraction and massively cut the amount of plastic trash making its way into our oceans and waterways.

Single use disposable products are contributing to the global problem of marine debris where millions of tonnes of mostly plastic pieces of trash swirl around on currents, kill wildlife and gather in remote oceanic rubbish dumps such as the Great Pacific Garbage Patch. Tim Silverwood knows all about the Great Pacific Garbage Patch having spent 3 weeks sailing through the region in July 2011.

“The Pacific Garbage patch is a frightening indicator of what our disposable society has become. To see items in the middle of the ocean that were used for moments and then thrown ‘away’ emphasizes how ridiculous disposable products really are. Why do we single use items for a few minutes when they can potentially go on to pollute our landfills or oceans for centuries? It doesn’t make sense.” Tim said. “And it’s a global problem that greatly impacts Australia too. You’ve only got to take a look in Sydney Harbour or our remote Australian coastline to see indicators of our throwaway society.”

ReChusable is a new business started by Tim with the aim to ‘provide sustainable alternatives to disposable products’. ReChusable stocks products that embrace the simplicity and sensibility of reusability such as shopping bags, water bottles, coffee cups, grocery produce bags, cutlery and even glass straws! See

For the first time in Australia ReChusable will launch ChicoBag reusable shopping bags, produce bags, boutique bags and travel packs. ChicoBag were invented in California by environmentalist Andy Keller who saw the need for a new type of reusable shopping bag that was ‘Designed to be Unforgettable’. His ChicoBag brand has now become a multi-million dollar company in the US and his Bag Monster character has changed the landscape of plastic bag use the world over.

Tim Silverwood who is also the co-founder of non-profit organization ‘Take 3 – A Clean Beach Initiative’ and involved in a number of campaigns to reduce disposable plastic use will be at SUSTAIN 2012 to introduce the reusable concept, discuss his journey to the Great Pacific Garbage Patch and share his passion for plastic reduction. You might even see him bouncing around as the Bag Monster, a comical beast devised from over 350 thin plastic bags, the amount used by an average Australian family every year.

Tim SIlverwood will be at the Sustain Organic Festival in Sydney at The Royal Hall of Industries, Moore Park, Sydney from 10am – 6pm Saturday 21st July and 10am – 5pm on Sunday 22nd July. And on Trade Day from 9am – 5pm on Friday 20th July.

What do you think?