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So what is fairtrade?


In a world where economics rules everything and many people suffer working long hours for very little money, the concept of fair trade is an important one. Fair trade seeks to improve working conditions for those in third world countries by educating consumers in wealthier countries so they can avoid products produced by companies who treat their workers or suppliers unfairly.

Fair Trade Fortnight has been created by Fair Trade Australia and New Zealand to raise awareness of this issue whilst letting people know what they can do to help stop exploitation of workers in all countries. Their goal is to achieve, “better prices, decent working conditions, local sustainability, and fair terms of trade for farmers and workers in the developing world. By requiring companies to pay sustainable prices, Fairtrade addresses the injustices of conventional trade, which traditionally discriminates against the poorest, weakest producers. It enables them to improve their position and have more control over their lives.”

Fair Trade works with sister organisations in twenty countries and certifies products which meet international standards as set down by Fairtrade International (FLO). This certification, however, doesn’t guarantee the company behind the product is ethical in all its practices.

You can participate by buying products which have the FAIRTRADE label. When you buy these products it not only helps the workers, farmers and producers of goods in these countries, it also helps their families and communities. If you visit the Fair Trade website you will find ways you can participate in this movement to improve the quality of life of workers around the world and there are great links to shops and companies that sell fair trade products. So look out for the symbol when you’re at the shops (or on the net) and feel good knowing you’ve made a positive difference in someone’s life.

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What do you think?